As your organization grows, so do the system processes and the associated touch points between different areas – your website, social media, physician portals, patient appointment systems, accounting, billing systems - of your business. The ecosystem of such applications has significantly increased the data capture capabilities of any organization. At the same time, it has added layers of complexity and cost associated with optimizing either parts or whole of a practice or your business. As your business grows, so does the data and the complexity around it. Summarily, making it even more time consuming to identify business trends and opportunities.